THE TRUTH ABOUT WOMEN WEARING MENSWEAR
By Camille Internoscia
The history of women in fashion
fashion hasn’t always been a thing. The first milestone in fashion history that introduced this lifestyle to the Occident was the arrival of sportswear. Coco Chanel was a proud supporter of this trend. During World War II, comfort and freedom was discovered and shown to the world. You couldn’t wear a dress to the factory so; women started dressing just like men. It became more important to be comfortable in clothes to be able to work, instead of just looking the part. Culottes had been seen on women before, but now photographers were capturing women in the workplace and releasing these photos all around the world. When the war was over, the idea of menswear became attractive to women. In the 1960’s genders in fashion began overlapping and you could see in the streets both young women and young men in jeans, sweaters and long hair. Clothes were finally used as a way to express ourselves, to be free and as a result, unisex fashion was popularized.
The line between genders is now blurry and neutrality is what we want to focus on. Unisex brands are a huge part of the genders switching or sharing clothes. American Apparel and Rad Hourani are leaders in the unisex fashion. Menswear is trending now also because of the 90’s fashion. Remember the 90’s supermodels wearing those pin stripes suits? Connecting those trends seems natural.
Why we love menswear
In womenswear, Fast Fashion is everywhere. Fast Fashion is a term used in the industry to represent designs that go from the runways to the stores as quickly as possible, as cheap as possible and in large amounts. That way, we can consume it rapidly, and get rid of it when the trend is no longer relevant. Fast Fashion is the reason why our wardrobes are full of clothes and why we are addicted to consuming and wanting more. In menswear, it’s different. Trends change throughout the seasons, but stay timeless. It has more structure and is more comfortable. The prices are different as well; indeed men’s clothing is generally cheaper. Take for example the boyfriend jean. Instead of buying the boyfriend cut jean made for a woman that costs more because it took more time to adapt, doesn’t it just make sense to buy a men’s jeans for a fraction of the cost?
Affirming ourselves in masculine fashion is not only about wearing men’s clothes but also recreating their styles with our clothes. With menswear, length and sizes are what will make a difference. Opting for long tees, long shirts, long sleeves, low crotches, etc. will make the outfit look like it’s borrowed from a man’s closet. The main items that can add that menswear vibe to your wardrobe are the boyfriend jeans, the oversized white shirt and doubled breasted blazers.
A future for a gender revolution
Clothes are a representation of freedom and on how we express ourselves. Recently. Jaden Smith has been seen wearing a skirt for the Louis Vuitton campaign and it shocked a lot of people. Is it more accepted by society to see a woman in masculine apparel instead of a man in womenswear? Should femininity and masculinity be determined by clothes? Could we be expecting some gender revolution in fashion?