OLEADA is a luxury functionality-focused handbag brand designed in New York, founded by two minority female professionals who aspire to help women live their lives at ease. Derived from the Spanish word for “ocean waves”, OLEADA is a tribute to the multifaceted modern woman, who is gentle yet powerful. The brand aims to bring a sense of weightlessness back to modern women by providing the perfect work bag that is lightweight, lasting, and luxurious.
Through extensive target market research driven by design thinking, OLEADA makes sure that their handbags are premium practical solutions to real-life problems. The brand carries timeless collections including Marina Bucket, Wavia Bag, and Reverie Hobo, all of which are versatile staple pieces with multiple compartments and convertible shoulder straps to offer different wearable styles, such as satchel, backpack, tote, or on-luggage.
Design inspirations of the brand are drawn from masterpieces of the great architect Antoni Gaudi, whose modernist aesthetics are transformed into timeless elegance on each OLEADA bag. The wavy lines adorned on the bags are meant to resemble ocean waves, a subtle brand signature that celebrates the beauty and resilience of modern women.
Committed to empowering women with multifunctional premium handbags made from genuine Italian leather, OLEADA also champions slow fashion by making durable handbags through sustainable practices with a focus on carbon footprint reduction, while offering at the same time a recycling program that rewards customers who send back their used OLEADA bags for proper recycling. A new conscious collection that solely utilizes recycled Italian leather has also been launched by the brand and aims to promote reuse of resources in fashion, as part of the brand’s sustainability commitment.
The brand has also been endorsed by fashion tastemakers and prominent female leaders worldwide who share the same vision as the brand, including Maye Musk, Young Emperors, Jenny Walton, Aimee Song.
Website: www.oleada.shop
Instagram: www.instagram.com/oleada_official/