Summer is here and while we’re gathering ideas for our favorite warm weather looks for the ideal wardrobe, some might be forgetting that the right bra is going to make or break a look. Bras might not be something that you consider to be a seasonal item, like coats and gloves, but most experts agree that you need to change your lingerie wardrobe based on the seasons.
Lingerie fashion is much like the runway, with trends buzzing and other styles seemingly more practical with a touch of function. Both fashion and function are important when it comes to lingerie for feeling comfortable, confident, and ready to embrace a festive summer mood.
Cool, Calm and Collected
While the summer is all about fun in the sun, the heat can make us feel sweaty and lower self-esteem. Previously, solutions included wearing a cotton bra which had limited support, not wearing bra at all which has its own set of challenges, or only opting for air-conditioned entertainment. That’s no longer the case as cooling bras use high-tech fabrics to literally keep you feeling cool. That same performance technology that was once only reserved for sports bras is now being used in more fashionable bras that are meant to keep you comfortable. The best cooling bras have a microfiber material that feels silky, mesh details that are breathable, and an open back.
Sustainably Stylish
When thinking about bras that offer unique properties that are perfect for the summer months, think about styles made with fabrics created from Bamboo, like Tencel or Lenzing Modal. These fabrics are sustainable and offer the benefits of moisture wicking, breathability and anti-bacterial properties. The great news is that what will keep you cool and comfortable is also earth friendly.
Strapless Sophistication
Dora Lau, founder and president of Dora L. International, has developed award winning strapless bras. This is the style that is the hero of every summer wardrobe. She says that the strapless bra has gone through a transformation, particularly when it comes to meeting the needs of a plus size customer. Lau notes that strapless bras with a wider back will help with smoothing, and wire-free version are designed with special features that help the bra stay in place.
Confident and Comfortable
Known for the mantra, “confidence is the sexiest thing a woman can wear,” Lau believes that the new category of the Everyday Bra will be popular not only in summer, but the whole year. The Everyday Bra is a bra that is comfortable, but also offers enough support to be worn for a variety of activities throughout the day. Now that many women are working a hybrid schedule, with some days working from home and other days in the office, the days at home require their own unique wardrobe. Perhaps it means doing yoga in the morning, working at a desk for several hours and then taking the dog for a work in the afternoon. These bras do not require endless adjusting and provide support in all of the right places.
